A website allows your company to publicize its products and services in a massive and simpler way, it also provides information of interest to the user, gives credibility to your company, transmits security and trust regardless of the size of your business or if the market is global or local.
Odoo is a powerful tool, since it has different modules that will help you make your company's website a success. Throughout this blog, we will show you some of the different features that Odoo has to develop and manage your website:
Odoo Web Builder
It is possible to customize your web page just by dragging and dropping the blocks. You have the possibility to add attributes such as color, size or style to make it more comfortable to navigate between the different product lines.
Text colors automatically adapt to the background for better readability.
You can access millions of high-quality, copyright-free photos, videos, and illustrations.
You'll be able to edit your images right on the page and preview the effect of filters and transformations instantly.
Odoo online store
With the help of this module, you will be able to set up a modern and complete online store in a short time. We tell you about some of its characteristics:
Being integrated with inventory, it facilitates being able to show current product levels online , it can solve the home delivery of merchandise in the backend, since it is integrated with platforms such as FedEx and DHL.
You will be able to automatically recommend products, as well as suggest alternatives that may interest them, and thus increase the exposure of all the products in the inventory.
Payments are fully integrated , accept payments from PayPal, Ingenico, Adyen, Buckaroo, Authorize.net, PayUmoney, Stripe and SIPS Wordline.Payments made online redirect your customers to a “Thank You” page on your website.
Odoo Blogs
The blog is an important tool for a content marketing strategy, the Odoo blogs module has several features that are worth mentioning:
Your users will be able to read your blog at any time and place, it works perfectly on mobile devices, tablets and desktop computers.
This module is recursive, so the content will be perfectly readable on any device, plus it has the advantage of being accessible anytime, anywhere. The drag-and-drop feature allows you to design an attractive, mobile-friendly blog right out of the box, saving time and effort.
Have the ease of collecting your readers' email addresses, thanks to a smart newsletter signup popup that appears when they're about to leave the page.
You can highlight any statement and automatically generate a tweet with just one click.
In our blog “How to create a corporate blog? "you can find some tips to start with the creation process for your first blog entry.
Odoo Forum
Through this app you can connect with the community that revolves around your SME and find out directly and immediately what their ideas, doubts and suggestions are. We tell you about some of its characteristics:
You'll be able to reach more people, as discussions are indexed and can be found by search engines.
It is possible to keep track of the needs and desires of your customers by analyzing the most current, viewed and shared topics. The forum is integrated with Google Analytics to help you track likes and shares, even outside your website.
You can give award badges to your members for their questions, answers or sharing.
We invite you to read our blog “6 benefits of having a forum on your website” where we talk about the various advantages that having a forum attracts to your website.
Odoo live chat
Through this app, you can interact with visitors to your company's website and offer a real-time assistance service. We tell you about some of its distinctive features:
You will be able to review responses and reactions from customers and employees to learn and improve the way you respond.
It is possible to create multiple channels to accommodate different languages .
You will be able to define how the Live Chat button appears , as well as decide if you want the chat to open automatically and after how long.
Live chat can be accessed from any module , on the front-end and back-end, to keep track of each conversation.
If you want to know more about live chat and the benefits of implementing it on your website, we recommend you read our blog post “7 benefits of live chat on your website ” where you will find valuable information for your company.
Odoo appointments
This module has a self-service system that works 24 hours a day, which is perfect for your users to schedule appointments by themselves at their convenience. Here are some of its main features:
You will be able to set your working hours' day by day and customize the time intervals, as well as synchronize your agenda with Google Calendar to block availability simultaneously and in real time when events are created.
It is possible to send automatic reminders by email or SMS to make sure that your clients do not forget their appointment.
It allows you to customize your appointment scheduling forms according to the needs of your company, in order to collect everything you need to know about your clients in advance.
Websites are a must-have for all businesses that want to embrace digital transformation. Odoo is a modern ERP in constant evolution and knows the importance of the website for companies.
Within Odoo each module is related, which makes it very easy to create a website quickly.