Data Cleaning: Why Does It Matter for Companies?

En este blog podrás encontrar qué es la limpieza de datos y algunas razones por las cuales es importante hacerlo con regularidad en tu empresa.

March 23, 2022 by

María José Solano [Vauxoo]

Keeping customer data organized matters enormously in any company, because it is one of the most relevant and valuable assets a business has. Using a strategy like data cleaning helps keep it in order at all times.

What is data cleaning?

It is the process of purging duplicate or incorrect data from a database. It lets you identify those records and clean them up, and depending on your configuration you can replace them, edit them or delete outright the ones that are of no use.

Why does data cleaning matter?

Purging data keeps your company's information highly reliable. Here are the main reasons why cleaning it regularly matters in your organization:

Making well-founded decisions

Making decisions based on incorrect data affects the choices made inside the company, and in some cases that can hurt the organization badly.

Avoiding duplicate records

Duplicates usually come from inconsistent data entry or from the many channels that capture contact information. It is vital to remove every record that repeats or that is not relevant to your company's goals, so the database stays accurate.

Having accurate data

Cleaning your data makes it much faster to see how useful the information you hold actually is.

Now that you know why cleaning your data regularly is worth it, let's talk about a tool that will help you keep it in order.

Data cleaning with Odoo

Odoo has a module called "Data Cleaning". It is completely free and, as the name says, it cleans up your data. It is available in versions 14 and 15, works well for automatically merging and deleting duplicates, and is a big help when clearing unnecessary documents and data off the server. Here is a look at what you can do inside it:

Rules for data deduplication

This feature finds duplicate records: it is just a matter of applying certain rules, whether on contacts, cities or industries. You can create rules or adjust them in whatever way suits your company best.

Odoo es un gran aliado para tu empresa, dado que tiene un poder maravilloso para establecer criterios de duplicidad, de tal manera que los puedas visualizar y corregir, ya que es posible editar y añadir nuevas reglas que servirán para identificar si ciertos registros son idénticos a otros.

Manual deduplication

With this option the system notifies you periodically when it finds duplicates, and you can merge each record by hand.

Automatic deduplication

With this option the system does the work: it looks for duplicates and merges them automatically.

Data purging

It helps find records with typos and gives you the option to correct or merge them.

If you want to learn more about the cleaning module, here is a webinar where our colleague Francisco walks through in detail what you will find inside it and how to configure it easily.

Data cleaning matters because it gives you a reliable source of information and provides companies with valuable input for decision making.

See in a demo how Odoo keeps your database clean and accurate.

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María José Solano [Vauxoo] March 23, 2022

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